Saloni Sinha wanders into immaculately constructed dreamscapes, meandering through its highs and lows, fueled by an insatiable curiosity for adventure. Every vivid detail and every overlooked intricacy, instigates a journey, that only ceases with the familiar. Though Saloni’s artwork depicts alternate worlds with fascination, there’s an underlying sense of belonging, hopeful of finding home amongst the unfamiliar.
In a chat with Saloni, we learn of her cross-country travels during her days as an army brat, her passions, inspirations and escapades with entomology.
Hello Saloni, it’s a pleasure to have this conversation with you, tell us more about yourself.
Greetings! I’ve grown up in all around India which includes some remote places too, thanks to my father being in Army. Did my schooling hoping from one Army school to another, I finally landed up specializing in Graphic design from Symbiosis institute of Design, Pune. Being a music buff this is where I started freelancing for bands for their Album covers and logos. Followed by a retail course at National Institute of Design.
While juggling with design specializations, my passion for illustrations has been growing as ever. From doodles in back of school books to making commissions seems like I have achieved something.
When I’m not doing any of these things, I’m usually out in the open looking for insects or bird watching. On weekends, I’m usually playing bass with local musicians here in Hyderabad (Currently).
Was being an artist always on the cards? How did you realize your passion for art?
Maybe it happened instinctively as everyone in my family has an artistic side. Or probably being bored or sucking at studies in school which left me to scribble at the back of notebook or any blank space on the desk or textbooks.
Does your artwork reflect any cultural traits? Do your surroundings inspire your work?
My art usually revolves an exaggerated reality, sometimes a dreamy state or something grim. I inspire from nature and a bit of ods I perceive from my senses. I often imagine people around with different avatars in my head and drawing helps document me these thoughts.
“WHEN I’M NOT DOING ANY OF THESE THINGS, I’M USUALLY OUT IN THE OPEN LOOKING FOR INSECTS OR BIRD WATCHING”
Where does the magic happen? Can you give us a glimpse of your workstation?
Talk us through your creative process. How long does it take you from the moment you form your idea to the moment you complete it?
When its not a commission, I let evolve it on the paper and build the entire scene on the spot. It can be as quick to a 1-2hr thing or could take weeks to months weeks depending on the scale of the project.
We realize that you attended the National Institute of Design. How did it contribute to your artistic vision?
I did my post-graduation from National Institute of Design, I specialized in Retail design which got me opportunities to work on different levels like furniture and fixture design,ceramic and glass, space planning and much more. It gave me an good insight on combining different mediums and design process.
You’ve designed album covers for a lot of bands. Can we have a glimpse at a few of your favourites?
Ioish – We Move the Sky
Jeepers Creepers – In a Constant State of Crisis
ViceVersa – Sub Chronicles
I really enjoyed working with these Bands, as they gave me freedom to explore and interpret their album concept. And of course they are great bands too.
Who are your top three favorite artists?
Gustave Dore, Edward Gorey, and Jon Jurez.
Are you working on any project at the moment? We are curious to know what’s been up your sleeve.
I’m working on a collaborative project called ‘Dimensions’ which is prequel of ‘Breath’ series along with writer Akhila Ramnarayan and photographer Swarat Ghosh. And album covers for two upcoming Indian bands.
Familiarize us with the tools you use to get the desired output; we would also love to have a glimpse at your work station. (a picture of your creative space/work station and tools would be great)
I start with drawing roughly on Cartridge paper, then inking it with Microtips and ten scanning and adding flat colors on Photoshop/Illustrator. Sometimes Wacom tablet for further line shade.
“I REALLY ENJOYED WORKING WITH THESE BANDS, AS THEY GAVE ME FREEDOM TO EXPLORE AND INTERPRET THEIR ALBUM CONCEPT”
How do you manage to divide time between personal projects and commercial work?
Personal projects comes more easy and naturally. I only take commercial work which interests me. They need more understanding and deadlines. I normally don’t account how I manage.. Somehow it’s just manageable for now. I need to get better at it.
What does success mean to you?
Feeling of satisfaction
How important is music in recreating visions off your mind?
Music is my muse, It helps me kick start many a times. It shapes my thought and then my art.
According to you, what is your greatest work so far?
Not a good judge. Recalling one of my works here https://vimeo.com/44376320
Procrastination-What is your relationship with it and how do you deal with it?
It’s a majorly Hate Hate relationship. And I let Procrastination win all the time.
If you could wish for one, and only one superpower, what superpower would you chose?
If you could give one piece of advice to budding artists, what would that be?
Draw timelessly and rest will come to you.
How has the journey been with Cupick thus far?
I’m really glad to have Cupick. It’s a perfect medium for artists to get their merchandise produced without bothering themselves. It’s quite flawless. It helped make some sales, I’m really glad to have that achieved. Thank you!!
Discover more of Saloni’s artwork here.